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Bluecoat Wollaton Academy student launches new #GlassesOn campaign

Bluecoat Wollaton Academy student, Lowri, has unveiled her new campaign #GlassesOn in a mission to persuade tech bosses to create more glasses-wearing emojis.

When Lowri was 9 years old, she wrote to Disney pleading for its next heroine to wear glasses, but thought she had been ignored when she didn’t get a response. However, when Encanto was released, she was credited and thanked by the film’s director, Jared Bush, as inspiration for the main character, Mirabel Madrigal, and was invited to attend the British Academy Film Awards (BAFTAs).

Speaking about her new campaign, Lowri said:

“Unfortunately, the only glasses wearing emoji I can find is a nerd face. People who wear glasses are not nerds. But unless we address this, there’s a chance the next generation will grow up believing this about themselves.”

The #GlassesOn campaign has already attracted the attention of the media. Last week, a film crew attended Bluecoat Wollaton Academy to capture Lowri launching the campaign to her peers, which was shown on BBC Breakfast on Thursday 13th October. A clip of Lowri’s campaign message has also featured on the BBC’s ‘Videos of the day’ section on their mobile app for the past week – take a look!

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